#84
Imaginary Advice
Imaginary Advice
United Kingdom
Imaginary Advice, hosted by Ross Sutherland, is a slyly profound experiment in vulnerability masquerading as whimsy—where quirky personal tales become oddly incisive revelations about love, regret, and the stories we tell ourselves. It’s part confessional comedy, part emotional excavation, and wholly unsettling in its capacity to turn the absurd into a mirror for our own inner truths.
"Incredible anthology series by artist Ross Sutherland. Always inventive, challenging and supremely creative."
- Matt Hill, Podcast Discovery
Imaginary Advice, Ross Sutherland’s experimental podcast, doesn’t so much tell stories as detonate them—mid-air, mid-thought, mid-sentence. It’s audio fiction, yes, but more like a fever dream stitched from poetry, stand-up, and the kind of personal essay that might start on the bus and end in a time loop. Sutherland has the voice of a late-night radio host who’s just discovered postmodernism and heartbreak at the same time. Each episode feels like a new genre being invented: a self-interview dissolves into metafiction; a dating story becomes a meditation on language; a game of Scrabble becomes a war film. The show is fearless and sometimes fussy, but always alive with a kind of cracked sincerity. Like early Godard or Laurie Anderson with a cheaper mic, it risks pretension and sometimes earns transcendence. You don’t listen for resolution—you listen for the exquisite unraveling. It's podcasting not as format, but as form.